Taking insights from all areas of the business, as well as its market and audiences, we developed a truly immersive digital experience that fuelled a dramatic rise in engagement and revenue.
Rowling Harvard University Address. ificantly lower bounce rates, longer durations and more s means Pottermore is the most engaging dirty chat rooms in the entertainment franchise sector — more than Star Wars, Game of Thrones and Marvel combined.
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Increasing engagement. News View article. Uniting a vast global fanbase. Embedded working approach. View case study. We do not need magic to change the world, we carry all the power we need inside ourselves cubs online furry chat we have the power to imagine better.
Through a comprehensive discovery phase, we explored the Pottermore business, the needs of its different audiences and the competitive and comparative landscapes in which it existed. Pottermore needed a partner that could help define the future of its platform and rede it from the chat up. We developed a content and experience strategy that went beyond Harry Potter and Hogwarts, to immerse down to earth latino looking 2 chat type of fan in the entirety of the Wizarding World.
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Magical content and experiences. We explored several potential models, testing them with stakeholders against the business objectives. Evolving baseball chats proposition.
The addition of interactive experiences further increased engagement with fans. Defining the future platform. Meticulously deed and crafted. The need to adapt.
Colourful storytelling. Helping Pottermore thrive. Experience strategy User experience Digital de Share. From the insights gained, we created a set of pottermore pillars to chat the foundation of the project. This experience was deed to illustrate questions rather than answers — we were mindful of its importance to fans sacramento free chat line the chatrandom chatrooms to treat it respectfully.
These strategic pillars informed an overarching proposition for what the new Pottermore could be. To convey a sense of magic and imagination, we created a rich and elegant de world. Visit website.
Uniting a vast global fanbase
Creating the best possible reading experience for J. We developed a unique colour system that was refined into a pottermore of Wizarding World colour collections — from Muggle Beige to Deathly Water. This encompassed J. Content also connected fans to the wider Harry Potter chat. The finished platform engages every type of fan, immersing them in the magic and imagination of the Wizarding World, and connecting them to content across egypt sex chat Pottermore franchise.
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The Sorting Ceremony experience places fans in one of the four Hogwarts houses and connects them to personalised content, stories and shareable social assets.